Produkcja komputerów

One of the most tiresome group of people you encounter when you write a weekly column is the suggesters Throughout the week my inbox receives a steady flow of emails from friends from colleagues but mostly from total strangers all containing useful links to stories they assume Ive seen And always with the same suggestion you should write about this in your column Worse than the suggesters are the trusters Theyre even more irritating because of their belief that they wield some kind of editorial influence Trust youll be writing about this in your column this week Cant wait to hear your take on it they say blithely assuming that their lack of patience will ultimately be rewarded Some of them even add a LOL to further underline what total and utter wankers they are In truth it rarely pays to indulge the or the trusters If a subject has blipped across their radar then chances are by thetime my weekly deadline has come around it will have been done to death by other bloggers and columnists By Saturday even the person who couldnt wait to hear my take on a subject will be utterly bored with it The perfect example of this is Rupert Murdochs threat to remove News Corp content from Google and his with Microsoft to make articles from The Wall Street Journal and the rest only available on Bing Its no to say that the entire fucking universe has emailed me to say how much theyre looking forward to hearing my opinion on the prospect Apparently my criticism of the aborted Microsoft of Family Guy means my views on Microsoft and Murdoch somehow matter a damn and the fact that Ive worked for old and new media means that I have some unique additional insight Also I swear a lot when I talk about Rupert or Microsoft and people dig that shit After the email dinged into my inboxI did almost consider to popular pressure and dedicating an entire column to my analysis of whether such an arrangement is ever likely to happen and what it would mean for Google and the wider world But then I realised that Im paid to write long and that a column like that would read as follows in its entirety Will News Corp Remove Its Content From Google And If So What Will It Mean For The World No And nothing which feels lazy even for me The fact is as a Brit Ive seen Murdoch pulling this crap countless times before The News Corpowned Sun is the newspaper in the UK and second English language newspaper in the world In every national election for as long as anyone can remember the candidate backed by the Sun has gone on to win And not just in the UK the paper backed Obama for President even though Murdoch also owns Fox News The Suns endorsement of winners is according to some evidence of a man with the ability to shape opinion and to win or lose elections Sure enough the Suns recent shift from supporting Prime Minister Gordon Brown to rival David Cameron coincided with a spike in opinion polls for the latter to become the next Prime Minister But to assume that Murdochs backing of Cameron lead to the spike is to flip cause and effect Murdoch doesnt create winners hes simply adept at spotting where public opinion is heading waiting until hes absolutely certain who the winner of a fight will be and then endorsing them so loudly that when they inevitably win he can share all the credit Its The Sun Wot Won It the paper once declared after an election when in fact a more accurate headline would be its the Sun wot noticed it The idea that Murdoch removing his content from Google will be the beginning of the end for the latters dominance is just nonsense Sure afew smaller news rivals might be dumb enough to heed his rallying cry for a of Google News but that will just be an added bonus to Murdoch The numbers show that most searchers wouldnt even notice if the Wall Street Journal and every other News Corp publication vanished from their results What would definitely happen though is a huge drop in eyeballs and ad revenue for News Corp which would certainly cost Murdoch far more than he could hope to recoup from a deal with Bing Again anyone familiar with the Sun and its New Yorkbased cousin the Post will know that Rupert will always put his hunger for eyeballs above his insistence that people pay for news to the point where he is happy to slash cover prices to suicidal levels to win readers But fortunately Murdoch doesnt need to make that decision unlike in politics where you cant endorse both candidates theres really no reason for him topick a horse in the search race His ideal scenario is to continue to make News Corp content available via both Google and Bing but to encourage both to display it in a way that drives the maximum monetizable eyeballs Which is exactly what his current strategy will achieve By convincing Bing that theres a chance he might drop Google for the right price Murdoch suddenly has a new partner falling over itself to give him prominence in their search results on his terms Sure enough Microsoft has just agreed to help fund the search crawling protocol ACAP which gives content owners like News Corp more control over how their news is indexed Meantime Google might not be worried about a mass exodus to Bing but as more publishers start to consider alternative search services they have to at least begin to take ACAP seriously After all ifyou want to index the worlds you have to accept that abig chunk of that information belongs to Rupert Again this is winwin for Murdoch who can keep his content on Google but with the option of locking some of it away behind walls in future And thats where we see Murdochs real genius he has managed to use his illusion of influence to get all of these benefits without having to commit himself to anything or expose himself in any way There is no way in hell that News Corp content will vanish from Google and yet with every headline asking whether Google should be worried or suggesting that other companies might follow Murdochs lead his image as a kingmaker is Its bad enough that he has millions of readers and viewers for his own outlets without the rest of us doing his dirty work for him And its for that reason that I wont be swayed by the and the trusters no matter how many emails they send I know Murdochs game and unlike my strona I odmówić go odtworzyć so sorry Rupert I dont wiedzieć co mój kolumny będą o to tydzień ale jednej rzeczy na pewno nie będzie ona zawierać pojedynczy wyraz informacje można lub Twój oh Damn dobrej youre